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ZURU 6th biggest toy company in both the USA and the UK
Friday 10 September 2021

We celebrate the fact that we are currently the 6th biggest toy company in both the USA and the UK in 17 short years (whoop whoop) It’s always exciting to look back on a year of achievement!

In 2021 our Girls portfolio has shone, with absolute success across the board! Rainbocorns and Mini Brands are both best in class within there categories with Minibrands being the #1 selling toy in the industry for the entire year!! Pets Alive and Itty Bitty Pretties bring newness innovation and a fresh approach and our dolls range consistently delivers unbeatable beauty and value for little girls globally, this video delves into some of the girls ranges behind this exciting success.

But this is just the start……