

We have received great recognition once again at the 2020 NAPPA Awards. Rainbocorns Sweet-Shake, Rainbocorns Big Hair, Itty Bitty Prettys Giant Teacup playset, Pets Alive Frankie, Pets Alive Fifi and Smashers Dino Ice Age Surprise Epic Egg, have all received this award. The National Parenting Product Awards or NAPPA is …


The two toy companies ZURU and Toi-Toys have agreed to end their dispute about the sale of Toi-Toys’ “Water Bombs”, which competed with ZURU’s Bunch O Balloons product. Specifically, Toi-Toys has agreed not to sell its “Water Bombs” product in 48 countries around the globe, including the USA and member …


SpongeBob SquarePants, Dora the Explorer, Rubik’s Cubes Among the Brands Getting Miniaturized! The hot miniature collectible trend takes a whole new spin with the introduction of Toy Mini Brands, a range of realistic miniature replicas of classic and contemporary toy brands from award-winning toymaker ZURU. Through a partnership with Nickelodeon/Viacom, …


We are excited to share the #MiniMania around our Mini Brands Series 1 launch and two resulting wins in the Social Campaign and Series category of the 2020 Vega Digital Awards. More about the campaign: This is a story of how a mini toy brand became a HUGE viral success. …


ZURU has joined forces with GirlBoss New Zealand to celebrate trailblazing young women through the “2020 GirlBoss Awards – Brought to you by ZURU”. The GirlBoss Awards aim to recognise the incredible Kiwi women (aged 11-18) who are defying stereotypes and shaping the future of New Zealand. “We are delighted …


ZURU is putting a new spin on the traditional tea party. Itty Bitty Prettys Tea Party Surprise combines classic tea party and doll play with the hot trends of collectibility and surprise. The new range includes a stylish array of 13 characters with swappable clothes, including unicorn princesses, classic ballerinas, …


That’s right, our X-Shot Fast Fill and our Bunch O Balloons Water Balloons are THE toys you must get this summer! An outstanding achievement for two of our most incredible brands! The Toy Insider’s Spring & Summer Toy Guide features more than 200 of the best, brightest, and coolest spring …


The last week here at Zuru has been a time of reflection and education for all of us. But while we can use our position of privilege to do so, others do not have such freedom. We here at Zuru have always been supporters of Captivating International, who provides education …


Employee has always been the most valuable treasure of ZURU. Many employees and project teams have made outstanding contributions to ZURU’s growth by being proactive and performing well in their positions in 2019. Among all of them, 107 employees and 18 project teams have been nominated by HODs and company …


We are excited to announce that Rainbocorns Sequin Surprise & X-Shot Fast-Fill have been nominated as Top 10 Toys in Germany for 2020. Finger’s crossed we see those two bring back an award in May! The “TOP 10 Toys” has been the hit list for toys and leisure items in …
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