VIDEOS                    

Robo Alive Rampaging Raptor Dinosaur Toy by ZURU

ZURU’s new Robo Alive Rampaging Raptor runs and bites like a real dinosaur! With a super realistic design, fast clawing movements and advanced robotic technology, this Raptor outruns all other predators. Don’t let it catch you and beware of the Surprise Dino Slime inside! It’s more than alive – It’s Robo Alive!

Includes: 1 x Rampaging Raptor, 1 x Surprise Dino Slime Egg, 1 x Instruction Booklet

Robo Alive Slithering Snake Series 2 Battery-Powered Robotic Toy by ZURU

Live life on the wild side with Robo Alive’s Slithering Snake. Watch as it silently slithers, while flicking its tongue on the hunt for its next meal. Batteries not included.

Includes: 1x Snake 1x Instruction Manual

Robo Alive Lurking Lizard Series 2 Battery-Powered Robotic Toy by ZURU

Are you game to tame the Robo Alive Lurking Lizard? Robotic technology allows it to outrun even the fastest of predators with real-life glaring eyes, a rubber tail and head! Batteries not included.

Includes: 1x Lizard 1x Instruction Manual

Robo Alive Crawling Cockroach Battery-Powered Robotic Toy by ZURU

Robo Alive Crawling Creepyroach is our grossest pet yet! Guarantee a scream from your friends when this crawls up on them with super fast, realistic movement.

Includes: 1x Cockroach 1x Instruction Manual

Robo Alive Attacking T-Rex Series 2 Dinosaur Toy by ZURU

Beware! This Dino is really alive! ZURU’s new Robo Alive Attacking T-Rex stomps and walks with real Dinosaur movements. It even bites and roars and has super realistic eyes that look alive! This is no ordinary pet – watch out for the new glow-in-the-dark Dino Slime!! It’s more than alive – It’s Robo Alive!

Includes: 1 x Attacking T-Rex Series 2, 1 x Surprise Dino Slime Egg, 1 x Instruction Booklet

Robo Alive Crawling Spider Battery-Powered Robotic Toy by ZURU

Robo Alive Crawling Spider is the scariest pet ever. Pick it up if you dare. Then let it loose to frighten your friends with real skin-crawling super fast movement – and a freaky, furry spider body!

Includes: 1x Spider 1x Instruction Manual

Robo Alive Ice Blasting Roaring Dragon Battery-Powered Robotic Toy by ZURU

Freeze in your tracks with the Robo Alive Ice Blasting Dragon. Hear it roar and watch out for its deadly bite!

Includes: 1x Blue Dragon 1x Instruction manual

Robo Alive Ferocious Roaring Dragon Battery-Powered Robotic Toy by ZURU

Feel the burn in your tracks with the Robo Alive Fire Breathing. Hear it roar and watch out for its deadly bite!

Includes: 1x Dragon 1x Instruction manual

REVIEWS                    
  • 2021-09-03 by Janet I. Schott
    Grandkids loved it. They stayed outside for hours playing.
  • 2021-08-22 by alicia villegas
    My son loved it ! He was very satisfied
  • Need this
    2021-08-17 by yi
    This is our third robo fish. My kids really enjoy them so we need to build a family!
  • Keeps kids entertained for long period of time!
    2021-08-12 by Lyndsey
    My 5 yr old and 3 yr old are obsessed! We let a towel down so we dont make a mess. The fish turn off automatically after about 5 minutes so the batteries dont run out. I will be getting them more for Christmas. They have so Much fun with these new
  • Love
    2021-08-11 by Tomi
    We are building up a great little collection of these fish! The kids have so much fun being able to play with these in a bowl of water or the bathtub. I love that they are at a price point that makes it possible for me to buy several of them without breaking the bank. We love our pets alive!
  • Fun in the pool
    2021-08-11 by Dino
    The kids love these robot fish, they play with them in the pool, their movements mimic real fish which is awesome!
  • Realistic Fun
    2021-08-10 by Daisy1979
    The Robo Alive blue fish looks so realistic swimming and diving in the kids swimming pool. Just drop the little robot fish into water and watch it go. So much interactive fun for kids and adults of all ages.
  • It's like a real fish!
    2021-08-10 by Olive
    This little robot fish is super cute and swims automatically in water. Once it's out of water it will stop to swim to save battery. It swims in random directions and also changes colors (more visible when it's dark). My kids love playing with it while swimming and I feel it's a great way to encourage kids to swim.
  • Added to my real fish tank for fun
    2021-08-09 by Guillermo
    I purchased the yellow orange one. I have a betta fish, and have had him for over 8 years. He doesn't move much and it is a large fish tank for a tinny fish. I added this fish in there (with a divider of course) and I think the Betta fish liked him. The fake fish swam and moved like the real one. It is fun to watch and people think it is real. I think having different color ones in a tank would look really cool. Recommend for a fun piece with very low maintenance.
  • Works great and super fun for bath time!
    2021-08-05 by Zuru Customer
    Works great and swim when dropped to the water. Besides it comes in a case to store!
  • best pet ever
    2021-08-02 by Beverly
    The girls a really digging these little fish and can't wait to get more. They already have names for this and the ones they want.
  • Low cost Pet Alternative
    2021-08-02 by Chloe
    I am not a pet lover by any means but this is a great alternative for those parents who are like me. It doesn't have to be fed and are fun and come colors that change. My kids love it and no body is asking for more goldfish they're asking for more colors of Robofish Lol
  • Great alternative for the real fish
    2021-08-02 by Cristie
    I don't think we can handle another fish loss so we got this electronic fish. My kids love it and enjoy watching it in the fish bowl. Tip, do take it out the water after they are done playing with it. It drains the batteries is left in water
  • Cool Toy Fish for the little ones
    2021-08-01 by Randhi
    This is so cool. Amazing toy pet that dn't need taking care of and feeding. My 3.5 year old spent so much time playing with this. The adults in the house had fun too. We are definitely going to by the other colors. The Fish automatically turn off aftr abt 4-5 mins to save the battery. Definitely recommend this toy.
  • Super cute!
    2021-07-30 by beth
    These are just so super cute! I put them in a container of water and the cats went nuts! they thought they were real. We also put them in the swimming pool. They can go pretty deep. The kids had fun trying to catch them while swimming. In the water, the movements look real. Almost hard to tell they are not.
NEWS                  
Wednesday 29 May 2019

DOO…DOO… DOO… ZURU PARTNERS WITH PINKFONG TO LAUNCH BABY SHARK RANGE

ZURU™, the leading international toy and consumer products company, has partnered with Pinkfong to produce a range of Baby Shark bath toys. Created by global entertainment brand Pinkfong, Baby Shark has been an unprecedented phenomenon across the globe. The viral tune has taken the world by storm amassing 2.6 Billion …

Tuesday 07 May 2019

ZURU LAUNCHES ROBO ALIVE FIRE BREATHING AND ICE BLASTING DRAGONS

Global award-winning toy manufacturer, ZURU, adds to its best-performing IP, ROBO ALIVE, with ROBO ALIVE Dragon. Launching from June 2019, ROBO ALIVE Dragon is set to be the brand’s most sophisticated character yet.

Wednesday 20 March 2019

1, 2, 3, 4, 5… ZURU’S SURPRISE NEW TWIST: MINI SHOPPING BRANDS THAT FIT IN YOUR HAND!

ZURU 5 Surprise Mini Brands – New Collectible Series Available Now NEW YORK (March 20, 2019) – Blind surprise reveals, miniature collectibles and the fun of shopping come together in ZURU’s 5 Surprise Mini Brands, a new series from the award-winning toymaker in their top-selling 5 Surprise

Tuesday 05 March 2019

BOPPI ‘THE BOOTY SHAKIN’ LLAMA WINS TOY OF THE YEAR!

5 March 2019: Global award-winning toy manufacturer, ZURU, has today announced Boppi, ‘The Booty Shakin’ Llama of their new robotics pets brand, Pets Alive, has won the Toy of the Year award in the electronic category and Toy of the Year overall at the Toy Fair gala held in Melbourne …

Monday 17 December 2018

Global award-winning toy manufacturer, ZURU, has today reported an unprecedented growth in sales for its ROBO ALIVE robotic pets brand.

Figures for the Jan-Oct 2018 period show a 117% y-o-y upsurge in global sales with latest UK data reporting a doubling of sales in the run up to Christmas. Based on real-life creatures, ZURU’s ROBO ALIVE brand includes the best-seller, ROBOFISH, and this year saw the unveiling of the Attacking …

Monday 08 October 2018

ZURU CEO NICK MOWBRAY WINS PRESTIGIOUS EY ENTREPRENEUR OF THE YEAR BUSINESS AWARD

Los Angeles, CA – October 8, 2018 — Global toy powerhouse, ZURU, is thrilled to announce that CEO Nick Mowbray received the 2018 New Zealand EY Entrepreneur of The Year Award. Mowbray will represent New Zealand at the 2019 EY World Entrepreneur of The Year awards in Monte Carlo next year. Mowbray was also …

Monday 01 January 2018

ROBO ALIVE DINO AND SPIDER BROUGHT TO LIFE

Global award-winning toy manufacturer, ZURU, has unveiled two new additions to its ROBO ALIVE portfolio. Utilising pioneering robotic technology, the Attacking T- REX and Super-Fast, Super-Scary Spider will be available from July 2018. Based on real-life creatures, ZURU’s ROBO ALIVE brand currently includes best-seller, ROBOFISH, followed more recently by snakes …