NEW! Pets Alive Pet Shop Surprise!
Introducing Pets Alive Frankie The Funky Flamingo!
#Flosslikeaboss with Fifi the FLOSSING Sloth! New from ZURU Pets Alive!
NEW from ZURU Pets Alive _ Rainbow Bonnie the Booty Shakin’ Llama _ Real dancing & shaking llama pet
ZURU Pets Alive’s New MY MAGICAL UNICORN | Over 20 Ways to Interact & Play

Poppy the Booty Shaking Pug

Poppy the Booty Shakin’ Pug is the NEWEST member of the Pets Alive family! She can dance and shake her booty to three New fun songs! Can you POP it like Poppy?

INCLUDES: 1 x Pets Alive Poppy the Booty Shakin’ Pug, 1 x Instruction Manual, 4 x AA Batteries

Pet Shop Surprise

Pets Alive Pet Shop Surprise pets can Speak & Repeat, make animal sounds and have over ten surprises inside. These pets are the perfect new bestie to cuddle & interact with! Who will be your new adopted bestie?!

INCLUDES: 1 x Pet Carrier, 1 x Electronic Plush, 1 x DIY Party Hat, 1 x DIY Cupcake Case, 4g Cotton Candy, 5 x Cupcake Accessories, 1 x Baby Pet Pencil Topper, 1 x Adoption Certificate, 1 x Sticker Sheet, 1 x Pet Name Tag, 1 x Instruction manual

Frankie the Funky Flamingo

There has never been a funkier pet than Frankie the Funky Flamingo from ZURU Pets Alive! Her hilarious neck twirling and vibrant flapping feathers make it impossible to not get up and dance along! She dances to 3 funky songs and even comes with a baby flamingo figures to collect. Who has more FUNK? You or Frankie?

1 x Frankie the Funky Flamingo, 1 x Baby Flamigo in a reusable Egg, 1 x Instruction Manual. Batteries included.

Boppi the Booty Shakin’Llama!

Pets Alive Boppi the Booty Shakin’ Llama will get the whole family up dancing and laughing for hours! Three awesome songs to bop and spin to.

1x Llama 1x Instruction Manual

Fifi the Flossing Sloth

This Sloth loves to floss! Fifi the Flossing Sloth from ZURU Pets Alive flosses to 3 epic songs, mimicking one of the most iconic dances of the decade! Her hilarious floss movements, cute blinking eyes and butt wiggles are sure to get everyone up dancing! Whose got the best moves? You or Fifi?

1 x Fifi the Flossing Sloth, 1 x Instruction Manual. Batteries Included

My Magical Unicorn!

You’ll be head over heels for the Pets Alive My Magical Unicorn! With over 20 different ways to interact and play these magestic characters are filled with life and love. Her beautiful stable is the perfect home for any unicorn.

1x Unicorn 1x Stable 1x Instruction Manual

Real Runnin’ Hamster!

Watch the Pets Alive Real Runnin Hamster come alive as it darts and dashes in every direction. With a wide range of cute and unique designs these adorable little pets will capture your heart.

1x Real Runnin Hamster 1x Instruction Manual

Magic-Swim Mermaid!

Magic Mermaid gracefully swims as soon as you place her in her enchanting water wonderland. So cute, so sweet and so REAL!

1x Magic Mermaid 1x Instruction Sheet

Rainbow Bonnie the Booty Shakin’Llama!

Pets Alive Bonnie the Booty Shakin’ Llama has had a fresh new makeover! 3 NEW epic songs, hilarious NEW dance moves and 360 spins! Can you Bop it like Bonnie?

1x Llama 1x Instruction Manual

pet shop coloring game
pet shop
poppy coloring game
poppy connect
  • 2021-09-20 by Christa Hallo
    I purchased this for my youngest as a Christmas present last year. she absolutely loves it! she still plays with it and it is still holding up. lots of laughs out of it.
  • 2021-09-16 by Kacey N.
    My kids find it so enjoyable and laugh. The grown-ups put it away after a while it plays music.
  • 2021-08-28 by Zara Hosein
    It is so much fun to play with
  • 2021-08-23 by Rodceli
    Colorful and happy face lama. My grandson love it
  • 2021-08-21 by Alice
    Great product. I would have given 5 stars but I ordered white and was sent purple. If I had wanted purple, I would have ordered that color.
  • Booty shaking all around!!!
    2021-08-20 by Ryan P
    Let the fun begin with poppy! Plays a couple songs and shakes it’s butt! My 5 and 3 year old love to dance along! Quality material and soft. Plenty loud to hear and dance with! Really cute and Def recommend!
  • What a cute pug!
    2021-08-20 by Diana
    Poppy is so adorable! A great entertainer to kids. Kids go along shaking booty with it. Well priced and quality is great.
  • Booty shaking pug is a hit!
    2021-08-18 by Mandi
    So cute! Provided hours of entertainment for my little ones!
  • cute little dance moves
    2021-08-18 by Mo
    it is cute little dog which can shake and spin for 360 degree. it comes with two songs and it can dance pretty well. My 3 years old dances along with it . He will keep laughing over and over again while the dog is dancing or shaking the booty. Quality is great and the sound is clear too.
  • Too cute
    2021-08-17 by Stephanie Warman
    So much fun, this pug lit up the room with its booty shaking, barking and dance spin. Its tongue hangs out, and just too cute.
  • Booty shaking pug is so cute!
    2021-08-15 by LindsayN
    Okay this toy is adorable! We have a pet pug, so when I saw this I said we HAD to get it. It was so worth it too! I have children boys and girls ranging from 3 to 12 years old and they all love it. It was a hit in our home!
  • The cutest pug!
    2021-08-15 by Simplicity
    This pug is just too cute! It spins, dance, makes music, and the best at shaking its booty! Lol! This toy entertains not only the kids but the whole family! My kids love to cuddle it too!
  • Such a perfect gift idea
    2021-08-14 by Destany b
    This is soooo cute! I love how soft and sweet this little guy is. We actually got it for a birthday gift but I loved the videos so much I had to grab one too. Makes the cutest sounds and moves.
  • So much fun
    2021-08-13 by Christiane
    My kids love this dog. It dances and plays music and is ridiculously cute! My new puppy even loves it! It’s not crazy loud or annoying.
  • 2021-08-13 by Kimbearly
    Boppi’s booty dose not shake. It makes music and wiggles his head that’s it. I got a refund and they let me keep the toy grand kids like it anyway
Saturday 25 September 2021

Pets Alive by the numbers

5+ million pets sold in 2021 400+ million media impressions in the past 3 years #2 Manufacturer of Electronics – US NPD Category 2021 3 global partnership campaigns with partners like 9GAG and LadBible 16 adorable characters 83 markets launched worldwide 380+ global retailer partners 29% YoY POS growth SS20’ …

Friday 10 September 2021

ZURU 6th biggest toy company in both the USA and the UK

We celebrate the fact that we are currently the 6th biggest toy company in both the USA and the UK in 17 short years (whoop whoop) It’s always exciting to look back on a year of achievement! In 2021 our Girls portfolio has shone, with absolute success across the board! …

Friday 30 July 2021

Pets Alive has come in with a bang, launching our newest member of the family!

We have received an overwhelmingly positive reaction from our customers, with one mum saying: “These toys have helped me survive the lockdowns!”. ​ ​This year’s ZURU’s brand new Poppy the Booty Shakin’ Pug combines the adorable nature and character of a pug with some hilarious dance moves. Come find her …

Friday 30 October 2020

ZURU Toys wins once again the National Parenting Product Awards!

We have received great recognition once again at the 2020 NAPPA Awards. Rainbocorns Sweet-Shake, Rainbocorns Big Hair, Itty Bitty Prettys Giant Teacup playset, Pets Alive Frankie, Pets Alive Fifi and Smashers Dino Ice Age Surprise Epic Egg, have all received this award. The National Parenting Product Awards or NAPPA is …

Tuesday 19 May 2020


Haven Global, the Worldwide Agent for Vlad and Niki has signed a global partnership with ZURU, who will launch a full range of toys and games in 2021.  The range consisting of toys and games will capitalise on the exposure of the YouTube channel, by capturing the fun and excitement …

Tuesday 21 January 2020

The Year of The Sloth ZURU Predicts 2020 as The Sloths’ Time to Shine

January 2020, London – Move over unicorns and llamas, sloths are in town and setting the must-have trend for 2020. Award-winning global toymaker ZURU is predicting that 2020 will be the Year of The Sloth. These adorable, slow-moving mammals who spend most of their lives upside down in trees are …

Wednesday 20 March 2019


ZURU 5 Surprise Mini Brands – New Collectible Series Available Now NEW YORK (March 20, 2019) – Blind surprise reveals, miniature collectibles and the fun of shopping come together in ZURU’s 5 Surprise Mini Brands, a new series from the award-winning toymaker in their top-selling 5 Surprise

Tuesday 05 March 2019


5 March 2019: Global award-winning toy manufacturer, ZURU, has today announced Boppi, ‘The Booty Shakin’ Llama of their new robotics pets brand, Pets Alive, has won the Toy of the Year award in the electronic category and Toy of the Year overall at the Toy Fair gala held in Melbourne …

Monday 17 December 2018

Global award-winning toy manufacturer, ZURU, has today reported an unprecedented growth in sales for its ROBO ALIVE robotic pets brand.

Figures for the Jan-Oct 2018 period show a 117% y-o-y upsurge in global sales with latest UK data reporting a doubling of sales in the run up to Christmas. Based on real-life creatures, ZURU’s ROBO ALIVE brand includes the best-seller, ROBOFISH, and this year saw the unveiling of the Attacking …