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VIDEOS                    

5 SURPRISE MINI FASHION REAL FABRIC FASHION BAGS AND ACCESSORIES CAPSULE

5 Surprise Mini Fashion are premium fashion handbags which are the trendiest super cool collectable accessory for all fashionistas! Unwrap and reveal the all new capsule to reveal 1 designer handbag and 4 little accessories for getting all dolled up. There are 11 unique designs, each with real working clasps and real details. Unbox 40+ deluxe fashion surprises! There are 11 beautiful bags to collect including 2 rare metallic bags.

Includes: Each capsule includes 5 surprises. A handstitched Mini Fashion mini handbag and 4 surprise fashion accessories.

REVIEWS                    
  • Fantastic
    2021-12-10 by Nicola
    My child is fascinated by them it is costing me a fortune to keep up with her but is very happy with the product and in her words \"mum it\'s just so addictive need to collect them all\"
  • 2021-12-08 by Jess Sharp
    I love them. I glue mini magnets on them and stick them on my fridge.. they are just so dang cute ?
  • 2021-12-08 by David Rivera
    Definitely giftable and value for the money but the girls enjoy it
  • 2021-12-06 by Beverly S. Martin
    I have not seen the mystery capsule yet. It is a Christmas gift for my granddaughter. She requested it on her Christmas list!
  • 2021-12-06 by Gloria T
    Ideal para regalar y divertido para coleccionar
  • 2021-12-05 by Wayne Hall
    My granddaughter enjoys collecting them
  • 2021-12-05 by Brooke
    Little sister loves these and definitely will be getting more soon!
  • 2021-12-04 by Gilmore
    Gift for my wife. She loved it but thank God the fad didn’t last long with her! These things are expensive for a little bitty fake Items, but I will admit they are pretty neat they look like the real thing.
  • 2021-12-03 by Bri Montgomery
    My daughter loves these!! The items look real and the diaper felt like they were real too from what I am being told lol. This is a repeat request so I would say they are a hit.
  • 2021-12-03 by nosa
    good product
  • 2021-12-01 by mariah aguilera
    Got this for my done for Christmas he loves mini brands and has been asking for mini brands
  • 2021-12-01 by itsdink
    Excellent items, going to make a fantastic Christmas gift. Outstanding service, shipped VERY fast, Packed well and arrived in prefect condition. Very pleased with this purchase.
  • 2021-11-29 by catherine richardson
    Perfect size for my kids little play house
  • 2021-11-29 by Kindle Customer
    As shown
  • 2021-11-28 by Angela Broadway
    My niece loves these!! She will be so happy when she opens it at Christmas
NEWS                  
Tuesday 19 October 2021

5 Surprise Mini Brands (by ZURU Toys) is 2021’s #1 Best-Selling Collectable Toy.

With a capsule sold every single second and 365% brand growth YOY. The brand has gone viral on TikTok, with over 3 billion views and counting, and an average of 25 million views each week. Earlier this year, Mini Brands teamed up with MONDAY Haircare (the second most-followed haircare brand …

Friday 10 September 2021

ZURU 6th biggest toy company in both the USA and the UK

We celebrate the fact that we are currently the 6th biggest toy company in both the USA and the UK in 17 short years (whoop whoop) It’s always exciting to look back on a year of achievement! In 2021 our Girls portfolio has shone, with absolute success across the board! …

Monday 22 February 2021

Social Media Manager Lucy Nesdale has been named as one of Business Insider Top 17 influencer Marketers

We are incredibly proud to announce that our Social Media Manager Lucy Nesdale has been named as one of Business Insider Top 17 influencer Marketers alongside names from Nestle, Seat Geek, Foot Locker, Chipotle, and more!  Lucy joined our team in 2019 and since then has spearheaded the meteoric growth of Mini Brands to …

Friday 06 November 2020

5 Surprise Mini Brands has made one of the Toy Insider Holiday Gift Guide

Another win for the ZURU team, 5 Surprise Mini Brands has made one of the Toy Insider Holiday Gift Guide  – 12 Under $12. ​This is amazing recognition to receive before the holiday season. To learn more, click the link below https://lnkd.in/eCiqf6b More than 160 brands are now miniaturized and …

Friday 28 August 2020

Mini Brands Series 1 Social Campaign and 2020 Vega Digital Awards

We are excited to share the #MiniMania around our Mini Brands Series 1 launch and two resulting wins in the Social Campaign and Series category of the 2020 Vega Digital Awards. More about the campaign: This is a story of how a mini toy brand became a HUGE viral success. …